ACLU100 Tour

ACLU100 Tour

15 Cities. 10,000 Miles. Over 225 Event Staff & 6000+ Staff Hours.

We teamed up with the amazing folks at Mars on Gravity & Brllnt to help with the ACLU100 Tour that traveled across the country for 4 months. The tour had a huge footprint and a ton of interactive elements. A full stage with regular performances, a registration area. converted shipping containers set up museum style, tents with local ACLU reps, Ben & Jerry’s ice cream station, a button making station and more. People were able to get a closer look into issues like mass incarceration, immigration rights. women’s rights, voter’s rights, etc. We hired teams in each city to assist with the entire experience. Our teams represented the ACLU, communicated key messaging and helped set up, activate and tear down. The tour included some big appearances by celebrities and musicians like DJ QuestLove. K. Flay, Tom Morello & Amber Heard.

Check out the video below with footage from Tour Launch @ SXSW in Austin, TX.